In the past non-profits raised money through community fundraising, government grants and relied on volunteers to help support the causes they were most passionate about.? Yet to compete and succeed in our ever-evolving world of connectivity savvy non-profits are turning to social media to advance their causes.
Over 677 million registered users on Facebook.? That's almost twice the population of the United States.? The more people you are able to get your message to the greater the opportunity to convince them that supporting your cause is the right thing to do.? And social media platforms do not operate as a collection of disparate parts.? When you connect with one person you are really connecting with a community of people.
Online fundraising
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